B2B Sales Manager CV Example for the United Kingdom
Professional ATS-friendly UK CV example designed for B2B Sales Manager positions — with the skills, keywords, and structure UK recruiters expect.
CV expectations in United Kingdom
UK CVs span two pages and strictly avoid photos or personal details like age and marital status due to anti-discrimination law. A strong personal statement and quantified achievements drive shortlisting.
- Two pages maximum, reverse-chronological, no photo.
- Never include age, marital status, or nationality.
- Open with a punchy 3–4 line personal statement.
- Quantify every achievement — UK recruiters scan for numbers.
- Optimize keywords for ATS — most UK employers screen digitally.
- Photo: Do not include a photo — UK hiring practice excludes photos.
Writing a B2B Sales Manager CV
A B2B Sales Manager CV lives on numbers: quota attainment, pipeline generated, deal sizes, and team performance. Name your methodology (MEDDIC, Challenger) and CRM stack.
Key skills to include
Recommended ATS keywords
Typical responsibilities
- Leading a team of account executives against quota
- Managing pipeline hygiene and forecast accuracy
- Negotiating and closing enterprise agreements
Frequently asked questions
Do UK CVs include a photo?
No. UK hiring practice excludes photos and personal details such as age or marital status to comply with the Equality Act 2010.
How long should a UK CV be?
Two pages is the firm standard in the UK. Recent graduates can use one page; going beyond two pages is discouraged for nearly all roles.
What skills should a B2B Sales Manager include on a CV?
The strongest B2B Sales Manager applications highlight Enterprise Sales, MEDDIC, Salesforce and Pipeline Management, backed by soft skills like Coaching and Resilience. Include ATS keywords such as Quota Attainment, New Business and Account Expansion where they genuinely match your experience.
How do you write a B2B Sales Manager CV?
Open with a concise professional summary, then list reverse-chronological experience with quantified achievements covering leading a team of account executives against quota and managing pipeline hygiene and forecast accuracy. Close with education, certifications, and clearly rated language skills.
Which resume template works best for a B2B Sales Manager in United Kingdom?
The ATS Nordic Pro template shown on this page follows UK formatting conventions and parses cleanly through applicant tracking systems, making it a safe choice for B2B Sales Manager applications in United Kingdom.
Ready to build your own B2B Sales Manager CV for United Kingdom? Our AI builds it with the same ATS Nordic Pro template.